Denotation - What it shows
Demographic - a particular secotor of population (Target Audience)
Ic
Branding - The promotion of a particular product or company by advertisement.
WWF
The World Wide Fund for Nature is an international non-governmental organization founded in 1961, working in the field of the wilderness preservation, and the reduction of human impact on the environment
Greenpeace
Greenpeace is a non-governmental environmental organization with offices in over 39 countries and with an international coordinating body in Amsterdam, the Netherlands.
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