Wednesday, 13 February 2019
Tuesday, 12 February 2019
L02 - Treatment
THE BRIEF - The brief is to
TARGET AUDIENCE - The target audience is
CAMPAIGN SYNOPSIS AND HOW IT RELATES TO THE BREIF -
KEY MILESTONES - The key milestones are
EQUIPMENT - The equipment needed is
PROPS AND MODELS - The props and models I will use are
HEALTH AND SAFETY CONSIDERATIONS -
LEGAL AND ETHICAL CONSIDERATIONS -
TARGET AUDIENCE - The target audience is
CAMPAIGN SYNOPSIS AND HOW IT RELATES TO THE BREIF -
KEY MILESTONES - The key milestones are
EQUIPMENT - The equipment needed is
PROPS AND MODELS - The props and models I will use are
HEALTH AND SAFETY CONSIDERATIONS -
LEGAL AND ETHICAL CONSIDERATIONS -
L02 - Choice of campaign media
I have chosen to do a poster for the company 'Nostalgia' as they already have a website they are happy with as it is, doing a magazine will be a helpful media product for the company as they are easy to print off and out up in public in any part of the country the company go to. This also helps promote the company as if they are put up around a city and a town not only will everybody see them but also the target audience, the target audience are teenagers 15-25 maybe even a bit older. Creating posters to put around the city will also attract the target audience and has the best way of them seeing it within a budget most 15-25 year olds will be around the city travelling to and from work/school seeing pretty much everything in the city.
I will create a short promotional video for Nostalgia to post on their social media, this video will contain the clothing that will be released shortly after the video to create suspense and excitement for the fans/target audience wanting to get their hands on the new products. I will also create this video for Nostalgia so people that are new to the brand will also get a short insight on the company and clothing line through a short video without having to go into researching everything about them, everything they need to know will be inside a short promotional video.
I will create a short promotional video for Nostalgia to post on their social media, this video will contain the clothing that will be released shortly after the video to create suspense and excitement for the fans/target audience wanting to get their hands on the new products. I will also create this video for Nostalgia so people that are new to the brand will also get a short insight on the company and clothing line through a short video without having to go into researching everything about them, everything they need to know will be inside a short promotional video.
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L03: Media Components
This is a print master I made for the clothing brand 'Nostalgia' it is a poster to be put up round student areas, nightclubs etc, ...





